CHALLENGE
To develop a strong brand for a startup firm requiring in depth market research to envision future scaling and adaptability across various marketing and digital platforms.
IDEA
The concept behind Style Fit App was to become laser focused on simplicity, intelligence and energy as three main pillars to convey the message.
WHAT WE DID:
• Marketing Consultation
• Brand Design
• Identity Look and Feel
• Marketing Collateral Design
• Investor Pitch Deck
• App Wireframing
• UX/ UI Interface Design
• Website Design
• Custom Website Programming
• Promotional Video Teaser
Color & material
To stay current with the trends inspired by fashion and lifestyle was the first point of inspiration for the Style Fit color palette. We carefully selected the options to appeal to both male and female audiences while remaining timeless as the brand evolves.
Deep Fuchsia
PANTONE 5255
Sport Teal
PANTONE 322
Grey Pavement
PANTONE 426
The Style Fit Investor Pitch Deck presented a specific challenge of simplifying a complex notion into easy to follow and understandable set of slides for potential investors. Our team build the information architecture, designed the layout and hand picked visuals to deliver a moving presentation; allowing investors to see the value proposition and future potential of the firm.
Designing and programming a website for a complex, multi-layered brand was enormous undertaking by our team. We developed a whole new way of focusing on the key topics, created dynamic layouts and created an online presentation worthy of a market disruptive product.
The Style Fit website is soon to be launched and we look forward to sharing it with you.
