CHALLENGE
A noble cause posses very limited creative challenges. Knowing the positivity behind Puppy Therapy we set out design with care and compassion.
IDEA
The objective to reduce stress, anxiety and improve mental state, we wanted to create an identity with a purpose to heal and to promote the idea of unconditional friendship.
WHAT WE DID:
• Brand Design
• Advertising Graphics
• Content Writing
• Website Design & Programming
Color & material
Friendly, young and forever playful. The Puppy Therapy look and feel does all of this in one simplistic approach. The high level of energy of puppies is reflected in this brand at first glance and become infectious upon engagement with the service.
Solid Blue
PANTONE 307
Sharp Cyan
PANTONE 3268
Red Cross
PANTONE 200