Creating a fun, engaging online experience based on a well established brand with a complex fusion of music, art and sushi.
With focus on art and music, we created an animated narrative based on a 2D isometric view of Tokyo city and applied the mascot (Astro Boy) as the hero. Everything else was then history.
WHAT WE DID:
• Creative Direction
• Brand Touch up
• Custom Website Design
• 2D isometric Animation
• Custom Game Design
• Content Writing
• 8bit SoundTrack Selection
Project Website: www.theeatery.ca
Color & material
Entering the Eatery restaurants, colors is all you see! We chose a color palette that emit the most amount of energy while stayed true to the retro theme of the brand.
The Sushi Maker was an interactive custom game developed to allow website visitors to create their own magical sushi recipe, come up with a creative name and submit it to the restaurant. If chosen, The Eatery would feature the recipe on the menu for a limited time.
The game ran a successful campaign and allowed the restaurant to gauge a deeper level of interaction with the menu items, the website and the brand.